Send targeted email campaigns to your patrons
Dripos email marketing allows shops to send targeted promotions and updates to your patrons via Email Campaigns, driving customer engagement and boosting sales.
You can create, customize, and manage email campaigns from the Web Dashboard.
The email’s Name, Email User, and Subdomain can be adjusted at any time:
Setting the User and the Display Names to an actual name instead of “marketing” or “info” will improve deliverability. Removing any dashes from your subdomain will also help reduce the chances your email ends up in spam.
This will allow you to begin the initial setup of your campaign:
Name: The name of your campaign.
Subject: The subject line of your campaign.
On the Campaign Content tab of the page, you can customize the body of the email fully to your liking:
Columns: Drag onto your canvas to create additional columns and content.Heading: Drag onto your canvas to place additional headers.Text :Drag onto your canvas to add another text box.Image: Drag onto your canvas to place an image.Button: Drag onto your canvas to create a button that prompts the user to Open a Website, Send an Email, or Call a Phone Number.Divider: Drag onto your canvas to create a space divider on the page.HTML: Drag onto your canvas to embed HTML into your email.Menu: Drag onto your canvas to create a menu navigator that can link to other websites, send emails, or call phone numbers.Blocks: Additional blocks work similarly to columns, where you can drag them onto your canvas to create additional spaces for content.Body: Edit your body text here.
We allow you to use your patron’s name within an email. To do this simply type “PATRON” where you want the name to appear. To ensure you have formatted it correctly, you may want to send a test email to yourself using the actions button in the top right. If formatted correctly, the PATRON will be replaced with the patron’s full name.
A sent campaign can be monitored through the metrics of the campaign shown at the top of each sent campaign view: