Text Marketing Basics

To get started, reach out to Dripos Support to register your text marketing number!

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Text Marketing Guidelines

Text marketing consent refers to the explicit permission given by individuals to receive promotional or informational text messages from a business.

It is a fundamental requirement in most states to ensure that businesses comply with laws and regulations related to privacy and communication, such as the Telephone Consumer Protection Act (TCPA).

To obtain text marketing consent, Dripos customers must follow specific guidelines:

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Add Text Subscribers

Per the opt-in requirement, individuals must voluntarily opt in to receive text messages.

With Dripos, patrons may opt in one of the following three ways:

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Manage Subscriber Lists

View your text marketing subscriber lists on the Dashboard under Marketing > Campaigns > Subscribers > Text Segments

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Create Text Campaigns

Create three different types of text campaigns with Dripos on the Dashboard > Marketing > Campaigns

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Text Marketing Coupons

Unique Coupon Codes are generated when coupons are added to a text marketing campaign.

These coupons are unique to each subscriber, and allow you to provide a personalized code for special patrons and loyal customers.

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Text Campaign Actions

After creating your campaign draft, click Actions to see the following options:

• Delete Campaign
• Duplicate Campaign: Create a duplicate draft campaign
• Send Test Campaign: Send a test campaign to a phone number or email of your choice
• Schedule Text Campaign: Set a scheduled time for this campaign to automatically send to the subscriber list
• Send Campaign Now: Send the campaign immediately